Download or read book Basics Design 01: Format written by Gavin Ambrose and published by AVA Publishing. This book was released on 2005 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Format represents the physical point of contact with the user; affecting how we receive a design's printed or online information. The book demonstrates how a creative approach to format selection and a careful consideration of presentation space can produce dramatic results within both print and digital media. It examines established format standards and, with the aid of fully-illustrated examples, suggests how thoughtful application of pre-existing models can add an extra dimension to design. Basics Design- Format provides a detailed guide to successful implementation of format for students and professionals alike.