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Traditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given ef
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The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who
Behavioral Economics
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What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo e
Behavioural Economics and Finance
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Standard models in economics and finance usually assume that people are rational, self-interested maximisers, effectively co-ordinated via the invisible hand of